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eJournals and databases

Ejournals publish the results of academic research. They provide you with more in-depth and up-to-date information.

To find ejournals, search the Solent Library Catalogue

Also look in the databases below.

eResources for Marketing

ProQuest logo  This is a key resource you should be using:


WARC
 
Another really useful resource used by commercial advertising and marketing companies:


Mintel
UK market research and forecasts.
Some international comparisons are also available.


Emerald publishing
Use this to find more journal articles:

Surveys and Statistics

More journal articles

Newspapers

QAHE Resources for Degree Apprenticeship

You can also access resources and support through QAHE: